Coding is no longer the hard part
AI removed the coding barrier. It did not teach everyone how to build the right thing.
Alan Chang
Product Management Director · Fabletics
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Perspectives on building adaptive software and evolving workflows for fast-growing teams.
Showing stories from leaders at Fabletics. View all stories →
Stories from Fabletics
Your first version with AI loses to doing it by hand
Building an AI workflow usually takes longer than the task it replaces. It takes time to reach the version that saves time.
Logan Karam
AI Program Director · Fabletics
Build like kindergartners
The first run of a real system is more progress than weeks spent perfecting an untested workflow.
Alan Chang
Product Management Director · Fabletics
Ship the blank page
Before you build the workflow, prove the path to production works. A thin vertical slice finds blockers when they are still cheap.
Alan Chang
Product Management Director · Fabletics
Do you even know your own process?
Before automating a process, map the work with the people who touch it. The bottleneck is often somewhere else.
Alan Chang
Product Management Director · Fabletics
Copy it or configure it
AI copies software because it's cheap to. The real cost is maintaining the copies after the next request arrives.
Alan Chang
Product Management Director · Fabletics
Stay close to the work
Practical stories for leaders making AI useful.
The Malleable Blog brings together stories from operators, technical explainers, and ideas for building better ways to work.
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